HELLAVAGIRL

London — Independent British Couture

Couture
for the
Fearless.

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The House

HELLAVAGIRL is an independent British experimental couture house. Founded by designer Helen Woollams, the house exists at the intersection of sculpture, architecture, and the body — creating garments that challenge, provoke, and endure.

This is not fashion as decoration. This is fashion as statement, as resistance, as art.

HELLAVAGIRL couture
HELLAVAGIRL editorial
HELLAVAGIRL detail

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The Work

Enter Couture

Hellavagirl — Est. London

Disciplines

Couture

Experimental collections and bespoke commissions.

Education

Designed to Disrupt — workshops, mentoring, creative education.

Collaborations

Fashion, film, music, performance, and art.